Project Info:
I worked closely with Diana and Kasey from Colourful Screens (@colourfulscreens) to help with the release of their short film MisUnderstood (2024). Posting 1-2 times a week on Instagram, TikTok & YouTube.
With Colourful Screens based in NSW, we kept in contact over zoom with regular discussions on how we could best use what content they already had, as well as the types of content they could film themselves.
Over the 4 month period Colourful Screens instagram reach increased by 129.66% , their Following increased by 61.90% and their engagement increased by 291.11%.
Whilst we managed their TikTok account over the same 4 month period, their views increased by 77.6% (36K), Profile Visits were up by 20.1% (257), likes increased by 159.1% (1,065), Comments increased by 1633.3%, and the amount of post shared increased by 342.9%.
In 3 months, Colourful Screen's YouTube amassed over 140,00 views, across 4 Videos & 22 Shorts. with their short film making up 131K of the total views. The channel has over 400 Followers.
If you're interested you can find their short film here.
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